Yendis is where actors meet insight.

We exist because the world of performance is bigger, stranger, and more competitive than most people realise and because understanding that world can make all the difference. Yendis is here to explore the craft, the industry, and the ideas that shape actors’ lives.

We cover the things actors are living but rarely talk about. The subtle differences between performing on stage, in film, or in a self-tape. The psychology of audition rooms. The strategies behind casting decisions. And the unspoken rules that can make or break a career.

Our approach is thoughtful but practical. We do not chase gossip or trend-chasing. Instead, we distill real experiences, real insights, and sometimes hard truths so you can make better choices, refine your craft, and understand the forces shaping your career.

We also believe in curiosity beyond the camera. Performance does not exist in isolation. It interacts with culture, technology, and human behavior. Yendis explores these intersections, offering ideas, reflections, and provocations that matter to actors who want to think as well as perform.

Whether you are taking your first steps in the industry, navigating your fifth self-tape in a week, or just want a sharper perspective on how the world sees and rewards performance, Yendis is here to guide, question, and illuminate.

Yendis is not a blog. It is a lens.

Yendis is developing tools for members to showcase work and ideas.
Sid Edwards’ profile shows where this is heading.
Wider profile features are on the way.